SEAT needed to digitise their car catalogues to branch out into the digital world along with a complete rethinking of how people purchase cars on their site.
I developed and lead a team of designers to produce the SEAT iPad brochure housing a multitude of car information in one space. We then completely re-designed and re-developed the SEAT website to create a brand new approach to buying cars online driven by lifestyle choices.
Idea generation, art direction
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