We were given a variety of briefs from small, targeted print ads, to big global campaigns. Our audience was traders, heads of desk and the general banking population.
We (myself & Ben CW – iambenpeckett.com) crafted an intellectual, pithy and confident tone of voice. From a small £50k account, we grew this client to a £500k account in just 6-months, across varied integrated briefs. We made them stand out across the wall of ‘same’ that clutters the financial world.
Concepted, designed and art directed
Click the imagery to enlarge